Penny shares the mental load of parenting—
so it's not all on you.
Forward her your school emails, weekly schedule, or a quick voice note on the go, and get back a clear, simple plan for your day.
- 📚Return Mia's reading book todayYear 3 · was due Monday
- 📋PE kit — outdoor, TuesdaysTrainers, navy shorts, white tee
- 🩺Dentist for Mia, 5:00pmYou moved this from 4:45 yesterday
- 🍽Lunch: mac & cheese, peas, apple crumbleFrom the school menu PDF
How Penny works
Share your schedule
Send a quick message or voice note with anything coming up. "Dentist Friday at 4:45." Penny figures out the rest.
Forward what matters
School emails, newsletters, trip slips. Penny pulls out the dates, deadlines, and what you actually need to do.
Start the day with a plan
Each morning, get a clear, simple briefing and to-do list. What's on, what's needed, what's for lunch—handled.
All the moving parts, made simple.
School emails, lunch menus, weather, last-minute notes—Penny pulls it all together before your day even starts.
One message. A clear plan for the day.
No dashboard. No login. Just WhatsApp.
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✓
Sign Mia's trip slipTTom · Mon
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✓
Pack swim kit for SamHHannah · Mon evening
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Pay £6 for cake saleBy Friday · either of you
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Reply to Mrs Patel re: parents' eveningBy Wed · Penny will nudge
Share the list, not just the load.
Link Penny to your partner and you both see the same family to-dos. Add something by message, voice note, or forwarded email. Tick it off and the other one sees who picked it up.
No more "did you book the dentist?" texts. No more both of you chasing the same form.
One list. Both of you. Quietly in sync.
When your partner ticks something off, you know.
Penny keeps both of your threads in sync. No status meetings. No double-booked errands.
Sign Mia's trip slip8:31
We only collect the information Penny needs to be useful. The data we do collect, we secure to the highest levels.
Penny is handling your family's most personal admin. We've built her so she has to ask for as little as possible — and forgets the rest on request.
- No data sold, ever. Not aggregated, not anonymised, not "shared with partners".
- Forgets on demand. Type "forget X" and she does. Type "delete everything" and we mean it.
- Real humans, real address. A registered company in London. We answer emails.
Your data is stored securely in the EU. We collect only what's needed to run your daily briefing — nothing more. We never sell your data, and you can ask us to delete everything at any time.
Penny is built on infrastructure that is SOC 2 Type 2 compliant, ISO 27001 certified, and HIPAA compliant — the same security standards used by enterprise businesses handling sensitive data worldwide.
In plain English: your family's information is in safe hands.
- SOC 2 Type 2 compliant
- ISO 27001 Certified
- HIPAA Compliant
A few things parents ask.
Do I need to download an app?
What does it cost?
Is this safe for my kids' details?
Yes. Penny is built on infrastructure that meets the highest security standards — including SOC 2 Type 2, ISO 27001, and HIPAA compliance. These are the same certifications required by hospitals, banks, and enterprise businesses handling sensitive data.
Your data is stored securely in the EU, we collect only what Penny needs to do her job, and you can ask us to delete everything at any time.